Animated Branded Promo Videos for Software Company

Background

Auvik provides out-of-the-box network monitoring and management software for government and enterprise clients.

How I helped

Between explainer videos, product demos, Zoom webinar cutdowns, and animated announcement videos for both internal and external audiences, Auvik has partnered with me on their video work since 2017.

Animated announcement videos

Auvik is known for a wide array of events and promotions, and when it comes to getting the word out they turn to me for the video components.

Using a mix of animated motion graphics, kinetic typography, and Nanook, Auvik's bear mascot, I produced five videos that show even IT management can be a little quirky.

Explainer, product demo, and training videos

Auvik's suite of network management tools is constantly updated with new features, and some updates are too big for a text-only changelog.

I produced a series of screen-recording-based product demo and training videos that engage, inform, and encourage Auvik's user base to take advantage of everything the product does.

Webinar cutdowns

Auvik regularly hosts live Zoom webinars featuring people from across the IT industry. Rather than leave a good source of content in cold storage, Auvik works with me to refine and reformat those recordings into videos distributed across all of Auvik's social platforms.

The results

Auvik's paid and organic video traffic continues to grow monthly at impressive rates.

Their library of training and explainer videos has significantly cut live support costs.

On top of that, I've been a trusted video partner of Auvik for five years running, with no signs of slowing down. Here's to five more.